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What are the Benefits of Exhibiting and Attending Beauty Trade Shows?
Exhibiting at a trade show tends to be something that manufacturers or suppliers take part in more than an individual salon or lash specialist (however this varies from show to show) – they may be introducing a new product, promoting a new way of training or just be looking to raise their brand profile.However, it’s still worth attending trade shows even if you’re a attending as an individual. Trade shows can be invaluable to learn about new products and services, training and industry innovation. It’s also a great opportunity to meet new people, network in the industry and reconnect with...
Eye on the Industry: Lisa Gillanders
Lisa Gillanders began her career in hairdressing at the age of 19. After working in sales and marketing, she returned to the beauty industry and started specialising in lashes in New Zealand in 2006. She does around 35+ sets of lashes per week. NZ: Why did you get into lashes? What attracted you to the industry? LG: I really missed hairdressing as I loved being creative. I gave it up for health reasons but missed the industry immensely. NZ: What would your advice be to anyone wanting to get into the lash industry? LG: Ask for help, get the best training possible...
Why Do Our Clients Want Lash Extensions?
Making Money with Lash Extensions
The lash extension industry is booming right now and what was once a luxury treatment is becoming much more of a part of women’s daily beauty routine. Treatment prices (and therefore the income that lash therapists make) varies depending on location, experience/skill level and products used.According to Elle Australia magazine, who interviewed celebrity brow and lash artist Amy Jean from Amy Jean Eye Couture, classic lash extensions that are applied one strand at a time are usually priced between $80-180 for a full set and application is expected to take 45-60 minutes.Of course this can vary from client to client...
8 Reasons Why Lash Extensions Are Better Than Strip Lashes
Obviously we’re biased, but here are our 8 reasons why we think lash extensions outshine strip lashes! We should be educating our clients on these when they give reasons like price or time constraints on having professionally applied lash extensions, vs strip lashes applied at home: They can be tailored to a client’s needs – whether your client wants a natural look or a glamorous one, whether they have naturally short lashes or an unusual lash line, lash extensions can be tailored to just look like a great set of natural lashes rather than falsies. They last longer – rather...